Biotech & rare disease

I turn complex biotech concepts into qualified conversations with investors, clinicians, and patients.

Clear, compelling copywriting helps early-stage biotech and rare-disease teams turn dense mechanisms of action into a comprehensive funnel that attracts, educates, and converts your target audience.

Best fit for: lean biotech teams who need structured lead generation without hiring a full marketing department.

The challenge

You’re generating interest... but not enough qualified, informed leads.

Biotech audiences rarely make decisions after one touch. They need education, context, and trust. But when your team is focused on the science, it’s hard to also design the funnel that guides investors, partners, and advocates from “curious” to “ready to talk.”

Common pain points:

  • A single PDF or landing page doing all the work for complex science.
  • Website traffic, conference scans, or webinar signups with no follow-up plan.
  • Email lists that are small and high-value, but who don't hear from you regularly.
  • Explainers that are either too technical for non-experts or too vague for clinicians.
  • No clear path from “downloaded something” to “booked a call” or “asked for a deck.”

What you actually want:

  • A lead magnet that answers your audience’s #1 question about your approach.
  • A short, respectful email sequence that builds understanding, not hype.
  • Sign-up flows that don’t leak the few, precious leads you’re getting.
  • Deeper content for those who want to dig into your mechanism or platform.
  • A simple, tiered funnel you can point to when someone asks, “How are we nurturing leads?”
How I can help

A funnel built for biotech decision-makers.

Start with just a strong, scientifically grounded lead magnet, or build out the full, segmented funnel. My packages are designed for lean teams who need clear, compliant education that naturally leads to conversations.

Get More Leads

Investor-Ready Lead Generation

A broadly appealing, effective lead magnet for your core audience.
  • Biotech-focused 3-5 page lead magnet (e.g. MoA explainer, disease overview, or platform guide).
  • Positioned around your audience’s #1 scientific or clinical pain point.
  • Clarifies who you are, what you’re building, and why it matters now.
  • Designed to build authority and prime investors, clinicians, or advocates to engage.
Investment: $1,500
Start with Get More Leads
Talk To Leads

Accelerated Engagement

Lead magnet + an email sequence that turns leads into informed prospects.
  • Full lead magnet with everything in Get More Leads.
  • 3-part educational welcome email series that walks readers through your mechanism/platform, early data, and vision.
  • Sign-up optimization for your key touchpoints (forms, CTAs, thank-you pages).
  • Designed so more of your leads become qualified, context-rich conversations faster.
Investment: $2,700
Upgrade to Talk To Leads
Full Lead Funnel

Fully-Optimized Lead Funnel

Get & Talk To Leads plus a deeper content upgrade and full nurture funnel.
  • Everything in Get More Leads & Talk To Leads.
  • 8-10 page white paper (e.g. detailed MoA breakdown, patient explainer, or clinical rationale piece).
  • 5-part white paper email funnel that nurtures readers toward a specific next step.
  • Segmentation strategy so you can speak differently to investors, clinicians, and advocacy groups.
  • Ideal for teams preparing for fundraising, partnerships, or upcoming data and trial milestones.
Investment: $5,200
Build the Full Lead Funnel
About Me

A copywriter who connects story, strategy, and science.

You don’t need a generic marketer. You need someone who can absorb complex mechanisms quickly, respect regulatory boundaries, and design funnels that feel grounded, not gimmicky.

I work with biotech teams who have more ideas than bandwidth. My role is to turn your team’s expertise into a clear, honest progression of assets and emails that educate your audience and make next steps obvious.

My background includes high-performing email funnels, investor-focused campaigns, and ongoing communication for mission-driven companies. I’m comfortable toggling between investor-grade detail, patient-friendly language, and internal alignment documents — often in the same project.

You bring the science and the mission. I’ll help you build the lead generation system that supports them.

Need your funnel live in the next 4–8 weeks?

Share a bit about your product, platform, and upcoming milestones.
I’ll recommend the package that fits best for a realistic launch on your timeline.